Presenter: Dani Harris; Richard “Jack” Hayes; Bethany Wilk
Provider: Conexiant Education
Source: Inside Dentistry
Commercial Supporter:
Roya
Cost: $0.00
CDE Credits:
1 Live/Interactive CEU
Description: An interactive webinar designed for dental practices seeking to strengthen their online reputation, improve local search visibility, and build digital authority that reinforces clinical trust and drives patient growth.
Disclosure: Dani Harris; Richard Hayes; and Bethany Wilk are employees at Roya.
ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit house by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to ADA CERP at https://www.ada.org/cerp/
Approved PACE Program Provider. FAGD/MAGD credit. Approval does not imply acceptance by a state or provincial board of dentistry, or AGD endorsement. 1/1/2023 to 12/31/2028. ID # 209722.
Earning Google’s Trust: What Dental Practices Need to Know About Digital Authority
Wednesday, August 6, 2025
7:00 p.m. ET (6:00 p.m. CT • 5:00 p.m. MT • 4:00 p.m. PT)
CDEWorld Members Express Registration
Register for this event by logging in below.
Non-Member Registration
Please complete the form below to submit your registration.
You will be automatically registered for a CDEWorld account.
Learning Objectives:
- Identify key website and local SEO strategies that enhance online reputation and improve search visibility for dental practices.
- Develop patient-focused content and review management tactics that build digital authority and foster clinical trust.
- Implement effective digital marketing practices, including paid advertising and performance tracking, to support patient growth and retention.
Presenter Qualifications:
Dani Harris, Marketing Team Lead at Roya. Dani Harris is a strategic marketing professional and Marketing Team Lead, skilled in guiding high-performing teams to success. Experienced in social media management, Google Ads, and content creation, Dani excels at crafting effective campaigns and building client relationships. Known for her focus on team growth, she fosters a collaborative environment that drives measurable results and continuous improvement.
Richard “Jack” Hayes, Corporate Marketing Strategist at Roya. With a dynamic background in digital marketing and customer relations, Jack’s expertise lies in SEO, engaging content, and targeted advertising. Known for his analytical mind and forward-thinking approach, Jack Hayes tailors his strategy to meet his client’s specific goals. At Roya.com, he leads successful marketing initiatives empowering healthcare practices to attract more patients and drive growth.
Bethany Wilk, Corporate Marketing Manager at Roya. Bethany Wilk is a versatile marketing professional with expertise in digital strategy, content development, and SEO, focused on healthcare marketing. With a strong background in project management, she helps drive Roya.com’s business development and corporate marketing efforts. Bethany uses data-driven insights and innovative approaches to support the company’s growth and strengthen its market presence.